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MERCATOR ADVISORY GROUP
is the leading independent research and advisory services firm exclusively focused on the banking and payments industry.

 Prepaid Market Forecasts to 2011 
 Financial Supply Chain, Payment Opportunities for Innovative Banks 
 The State and Evolution of the European Acquiring Market 
 Text Messaging and Mobilizing Prepaid Financial Services: You Can't Beat Ubiquity 
 Fraud to the Left of Me, Risk to the Right 
 Big Bank Mergers, the Payments Industry and the Dark, Dire Economy 
 Loyalty & Rewards Bank Retention Strategy 
 Re-examining Debit Rewards at the Top Fifty Banks 
 5th Annual Prepaid Closed-loop Market Assessment 
 Credit Card Rewards Programs 2008: Trends, Challenges, and the Demand of Innovation 
 The ACH Network: The Bedrock of Alternative Payments 
 Credit Card Issuer Fraud Management: From Technology Inside To People Inside 
 Electronic Bill Pay: Niche Opportunities Still Abound 
 September Really is the Beginning of the Fall: The Darkest Economic Days are Still Ahead 
 5th Annual Network Branded Prepaid Market Assessment 
 Driving Consumers Toward Mobile Money Services: Lessons from South Africa, the Philippines, and Kenya 
 Merchant Funded Discount Networks: Adding to the Payments Value Chain 

"Survey's of financial services customers find that while 75% of respondents say they are "satisfied," only 34% relate they are truly loyal to their banks. Loyalty and rewards programs successfully drive accountholder satisfaction, account longevity and increased per-account profitability."

Sarsha Adrian
Senior Analyst, Corporate Banking Advisory Services

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